Ghost signals - spook or lure
Lure or spook the villagers!
I always found it interesting, when characters in the game could not be controlled directly. "In the Well" was inspired by such mechanics - you create ghosts that either scare or attract autonomous NPCs. Does anyone remember Majesty and Ghost Master?
Check out In The Well here: https://ldjam.com/events/ludum-dare/59/in-the-well It's worth getting to level 4!